Style & Design

Look the Part: Cosmopolitan Preppy

urban prep fashion

Men’s prep fashion has held a grip on our fashion sense for close to a century, with its seersucker and pops of pinks and color, all anchored by its straight-as-they-come khaki and blue blazer baseline. The same could be said for the building that houses Noble House’s Argonaut Hotel in Fisherman’s Wharf in San Francisco. Built in 1907, it’s a façade of exposed brick, Douglas fir beams, and bay views around every corner. But then you’ll also find a design squarely in the twenty-first century – overstuffed chairs in big bold reds and blues, textured faux-leather wall treatments, and a nautical theme that feels fresh, not overdone.

Preppy style follows a set of similar fashion rules in this city known for its unending commitment to progress above all else. Where do urban prep end and hipster begin? It’s a blurry line here in this land of tech start-ups and artisan everything. Yet, what you’ll find is that accessories make the part. To help you round out an urban preppy look, we offer some suggestions.

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IZOLA, Flask Funnel, izola.com, $8

urban prep fashion

JOHN ELLIOT + CO., The Cast, johnelliot.com, $250

urban prep fashion

HARD GRAFT, Wool Flat Pack, hardgraft.com, $366

 

urban prep fashion

MRS. BOW TIE, Broxton in Navy Blue Necktie, mrsbowtie.com, $46

 

urban prep fashion

MINUS-8, Layer watch, minus8watch.com, $448

urban prep fashion

POLER, PS Wool Hat, polerstuff.com, $43

urban prep fashion

TRIUMP & DISASTER, Gameface Moisturizer, triumphanddisaster.com, $66

urban prep fashion

OLIBERTÉ, Gando, oliberte.com, $160

urban prep fashion

THE POP-UP PINHOLE CO., Videre Camera Kit, thepopuppinholecompany.com, $65

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